Let’s say you’re headed to Starbucks and your friend asks you to get her a decaf grande, half-soy, half-low fat, iced vanilla, double-shot, gingerbread cappuccino, extra dry, light ice with one Sweet-n’-Low and one NutraSweet.
Now, thanks to a new mobile app, you can not only remember the order but pay for it as well.
This is a great step forward for mobile commerce, as New York Times blogger Roy Furchgott writes:
“Some airlines have experimented with using similar barcodes as boarding passes. If the Starbucks test is successful, it may lead to other pay-by-phone services, like gift cards that could be sent directly to the phone, or perhaps phone-based debit cards”.
And on that note, J.C. Penney has now joined Starbucks, Domino’s Pizza and other companies in offering mobile coupons. This month, the retailer began a pilot program at 16 stores in Houston allowing customers to redeem mobile discount coupons at the point of sale.
Sounds like a great option for folks like me who always forget my coupons, but never leave home without our phones.