Mobile Future

Smartphones: The New Majority

A new survey by the Nielsen Company shows the speed at which smartphones in America are moving from niche to the norm. Nielsen’s survey concludes that within the next 18 months, smartphones will overtake basic phones in the U.S. market. That compares with an estimated 24 percent of the phone market today.

Especially encouraging, according to the report, Hispanic Americans and Asians are slightly more likely to have a smartphone than would be expected based on their overall population in the U.S. (The ability of wireless to help close the Digital Divide is a favorite topic for us – see here and here.)