Mobile Future

Steelers, Packers & Angry Birds

As the smartphone adoption rate continues to increase, we also see consumer-driven demand for the latest and greatest accessories for the smartphone: mobile apps.  App store revenues are expected to pass $15.1 billion by the end of this year, up from $5.2 billion in 2010 according to research firm Gartner.

Apps have truly become a culture all into their own.  This is evidenced by the fact that this weekend during the Super Bowl a commercial for the upcoming animated bird movie “Rio” will feature an embedded code to unlock a secret level in the Angry Birds game, as reported by Digital Trends.